The Matcha House Europe

C/Aribau 169, 1-1
08036 Barcelona, Spain
(phone) +34.93.209.0724
info@thematchahouse.com



YOKO

Yoko Yakushiji - Managing Director


laura

Laura Velando - Sales, Marketing & Media


satoko

Satoko Hayashi - Cooking Advisor & Sales


Andy_foto

Andrés Manchado - Sales

We bring you the freshest Matcha directly from our factory in Japan
articulos recientes
Home what is matcha

An ancient ingredient

Matcha (抹茶) refers to finely-milled Japanese green tea. The cultural activity called the Japanese tea ceremonay centers on the preparation, serving, and drinking of Matcha. In modern times, Matcha is now a common ingredient in sweets such as green tea ice cream, green tea cookies and a variety of Japanese sweets such as mochi, soba, etc. Matcha is made from shade-grown tea leaves also used to make Gyokuro(玉露). The preparation of matcha starts several weeks before harvest, when the tea bushes are covered to prevent direct sunlight. This slows down growth, turns the leaves a darker shade of green and causes the production of amino acids  that make the resulting tea sweeter. Only the finest tea buds are hand picked. After harvesting, if the leaves are rolled out before drying as usual, the result will be Gyokuro tea. However, if the leaves are laid out flat to dry, they will crumble somewhat and become known as tencha (碾茶). Tencha can then be de-veined, de-stemmed, and stone ground to the fine, bright green, talc-like powder known as matcha. Matcha is generally expensive compared to other forms of tea, although its price depends on its quality. Grades of matcha are defined by many factors.

galeria matcha

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news - noticias - events the matcha house points of sale - puntos de venta press release - prensa
22/Jan [New product - wasabi powder] The Matcha House launch hot "wasabi" powder.
14/Jan [New product - Kuzuneige] The Matcha House launch the exclusive "Kuzuneige" - powdered Kuzu!!
12/Dec [The Matcha Shop] Now our online shop accepts credit card payments.
11/Dec [Christmas Gift Set] Now new Gift Sets are available on The Matcha Shop.
02/Dec [New Point of Sales, Menorca] Plaça de la Constitució, Maó
01/Dec [New Point of Sales, Barcelona] Wagokoro, Barcelona
29/Nov [New Point of Sales, Barcelona] Central Café, Barcelona
27/Nov [New Point of Sales, Alicante] Chocolathé, Alicante
17/Nov [New product - Cook Matcha Eco] 100% organic culinary Matcha 500g is now available!!
10/Nov [New product - Matcha Latte] Matcha Latte 120g is now available on The Matcha Shop!!
03/Nov [Promotion - Uji Teas] You can get our Uji Teas with 10 - 18% discount on The Matcha Shop!!
24/Oct [Promotion - Ceremony Set] Set Ceremony Set Promotion Week 24 October on The Matcha Shop!!
22/Oct [Matcha bowls] More original Matcha bowls are available on The Matcha Shop!!
20/Oct [Tea University] Obubu tea Japan selected The Matcha House as Barcelona campus of its "University of Cha".
18/Oct [New point of Sales, Madrid] Yoka Loka, Madrid
09/Oct [Alimentaria 2012] Our booth number at Alimentaria 2012 is Stand 155.  Visit us!
08/Oct [New Point of Sales, Barcelona] Planeta Té, Barcelona
04/Oct [Tea Ceremony Set] Now two types of Tea Ceremony Set are again available on The Matcha Shop!
22/Sep [New point of Sales, Madrid] LFont Tea Mountain, Madrid
15/Sep [New Products] Now Uji Hojicha 150g, Uji Sencha 100g, Uji Genmaicha 200g are available on The Matcha Shop.
12/Sep [New Point of Sales,  Sabadell] Cafestes, Sabadell
01/Sep [New Point of Sales,   Barcelona] Te Per Tu, Barcelona

[The Matcha House] The Matcha House Europe was founded in 2009 as an European sales office of Aoi Seicha Co., Ltd. of Japan with the purpuse of establishing permanent and stable field operations of Matcha green tea outside Japan. Now The Matcha house is becoming a leading company in sales and distribution of Japanese green tea and Japanese food ingredients.  In order to assure the freshness and quality of the products and in order to meet customer's different requirements, our logistics team ships products from both Japan and Barcelona to worldwide customers. We are aiming to be the real food application innovation partner for our customers. Being close to the production, having deep product knowledge with various flexible professional programs enable our experts to support your business. For further information, please email to info@thematchahouse.com or please call  us to +34 93 209 0724.



[for consumers] You can get the products of The Matcha House by next ways:  1. Through Internet: The Matcha Shop 2. Sales Points in Spain: see 24 sales points
[points of sales] Actually The Matcha House has 18 points of sales in Spain. The Matcha House is constantly seeking new business partners in European countries, who can sell our products in your country. If you are interested in selling our products, please contact us.
[wholesale customers] The Matcha House has been engaging in different professional programs for professionals.  For further information and wholesale prices, please contact our specialists of Japanese green tea.
For further information, please email to info@thematchahouse.com or call us to +34 93 209 0724!


Feb/2012 [Short Interview on Radio] "Tot és Comèdia" Cadena SER - Ràdio Barcelona
Jan/2012 [Magazine Eikyô ] Té Matcha, mucho más que Té Verde japonés.
Jun/2011 [Cocina Vegetariana] Cocina con té verde matcha
Nov/2010 [Cocina Vegetariana ] Té Verde Matcha
Oct /2010 [Time Out Barcelona] Te verd per beure i per cuinar
Nov/2010 [La Confitería Española ] The Matcha House quiere que Barcelona sea embajadora del té Matcha
Jul /2010 [Comer y Beber] Envía tu mejor receta con Matcha
Nov/2009 [World Tea News ] Matcha House, Aoi Seicha Launch European Distribution
Nov/2009 [La Vanguardia] Descubriendo el té matcha
Oct/2009 [Gastronomíaycia ] The Matcha House
Oct/2009 [Hortecadigital] Matcha, un ingrediente culinario
Oct/2009 [Gastronomíaycia] Galleta de té Matcha
Sep/2009 [La Confitería Española ] Barcelona, embajadora del té Matcha
Sep/2009 [Revista Dulcypas ] Té Matcha - un ingrediente con múltiples cualidades

 

 

Contacte con nosotros:

info@thematchahouse.com